As AI accelerates digital transformation, disconnected experiences and operations become a growth risk. 

We connect Experience, Operations and Technology for a winning performance. If you want to lead the next phase of growth, this is where it starts.

Advisory

Experience | Business Functions | Technology

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A Devoted Team of 15 people

Direction, decisions, and change
ADVISORY works hands-on with leadership and teams to connect strategy, organisation, and experience across the three catalysts.  We go beyond recommendations, working inside the organisation to define priorities, align teams, and drive the changes needed to deliver outcomes and build internal capability.
Focus:  Leadership alignment, experience strategy, operating models, and future readiness.

Execution, technology, and scale
CORE is our technology and delivery arm.  We turn strategy into reality through AI, advanced technology, and Salesforce, building platforms, activating data, and operationalising experiences across sales, service, and operations.
Focus:  AI, Salesforce, data, and scalable execution.

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Birkedommervej 27
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Sweden
Transtigen 12
21619 Malmö

Jesper Povlsen

m: +45 22202452

jesper.povlsen@onenineadvisory.com

Henrik Graham

m: +45 28116070

henrik.graham@onenineadvisory.com

Jesper Andersen

m: +45 22643003

jesper.andersen@onenineadvisory.com

Åsa Andersson

m: +46 (0)79 2023046

asa.andersson@onenineadvisory.com

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du.ae: Shopping experience

Åsa Andersson
Nov 1, 2025
1 min read

Asa have led all Experience transformation for du telecom in Dubai over the 4.5 years that she worked there as Head of Experience. She has led all transformational Experiences along with a UX and design team of 30+.Some of the experiences include, Omni channel experiences for retail, e-com, app, customer portals, personalization, website (1000 pages), SAAS (Blockchain as a service)

Asa led the complete transformation of du:s e-com. Both experience strategy, Service design, UX and Creative Direction. Through the experience transformation we ended up over performing on most of our sales targets.